• Find Us On Facebook
  • Follow Us On Twitter
There's nothing in your cart
SUB TOTAL: $0.00

Our Story

Dear YT friends,

It's amazing, truly amazing! I have been writing this letter for 10 years - planning and dreaming of the day that YOURS TRULY would become a reality and here we are today.

Ten years ago, I took my daughter, Katie, to the University of Georgia to begin a lifelong devotion to " the DAWGS" and the Red and Black. Immediately we set out in search of her " game day " outfit only to find there was a limited number of red and black dresses or skirts in Athens, GA. Hence, YOURS TRULY was conceived!  My idea was to design a "go to" dress that could be worn each and every week and yet could easily be accessorized to look different (if for no other reason then your team was losing and you needed to mix things up).

My mother was a very creative, imaginative woman who insisted that you could find everything you needed in your own closet if you used fresh eyes .  All you needed was a strong foundation mixed with a little creativity and your own sense of style.  That was her philosophy in fashion as well as in life. If your foundation was strong, you could weather the circumstances of life and be creative in living.

That is the very philosophy of YT.   We will provide you with our solid foundation of game day clothes in your school colors.  You "Make It Yours" with our accessories or those found in your own closet (better yet, check your roommates closet).

So, whether tailgating before the big game or heading out to a night on the town...We look forward to getting to know you and seeing how you take each dress and MAKE IT YOURS !

Yours Truly,

Jenifer Skinner

"When I stand before God at the end of my life, I would hope that I would not have a single bit of talent left and could say,  I used everything you gave me."  - Erma Bombeck